Operations
Costco Roadshow Operations Support
Market Testing & Case Studies
Operations
Lotte Homeshopping 'Eeseol' Los Angeles Pop-up Operations (Jul-Aug 2026)
LinkONE ran local operations for Lotte Homeshopping's 'Eeseol' pop-up store in Los Angeles. We handled the full operational scope, from event preparation through on-site operations, product and inventory management, and support for participating brands.
- •Pop-up store operations, sales, and on-site management
- •Product and inventory support for participating brands
- •Consumer experience programs and promotion support
- •Local execution and brand support across the entire event
As a US-based operations partner, LinkONE kept the floor running reliably where K-brands meet American consumers.
Market Testing & Case Studies
Operations
K-EXPO USA 2026 All That Glow K-Beauty Zone
At K-EXPO USA 2026, hosted by the Ministry of SMEs and Startups and KOSME GBC LA, LinkONE planned and operated 'All That Glow', a dedicated K-Beauty pavilion featuring 19 Korean beauty brands — building direct touchpoints with US consumers.
- •Hands-on exhibition and product sampling
- •AI skin & scalp analysis experience
- •Influencer collaborations and QR-based digital marketing
The pavilion drew over 2,000 visitors and broad local influencer participation, validating US market response and expanding awareness for K-Beauty brands.
Operations
AAFES Shop Korea Operations
Market Testing & Case Studies
Operations
K-SBC Operations
LinkONE operates as the official partner of K-SBC (Korea-Seongnam Business Center), supporting Seongnam City and Korean SMEs with on-the-ground US market entry. K-SBC is not just a support program—it's an execution platform for real market validation in the US.
- •US market entry strategy development and execution support
- •Retail integration and operations
- •Local management of distribution, marketing, and compliance
Through K-SBC operations, LinkONE reduces early-stage US market entry risks for Korean companies and connects them to real business opportunities.
Market Testing & Case Studies
Operations
KGallery Operations
(Coming Soon)K Gallery is an online-offline curation platform that introduces trendy Korean lifestyle brands to the US market. Through K Gallery, LinkONE goes beyond product exhibition to design brand stories, consumer experiences, and market response together.
- •Korean lifestyle brand curation
- •Offline space-based brand experience design
- •Always-on studio operations for live broadcasting
- •Viral formation through digital channel integration
Launching in 2026
Market Testing & Case Studies
Operations
CHIMAC-FEST
CHIMAC-FEST is a global festival that connects K-Food, K-Beauty, and K-Culture with US consumers, centered around Korean chicken and beer. CHIMAC-FEST is one of LinkONE's flagship examples showcasing our on-the-ground global marketing execution capabilities.
Market Testing & Case Studies
Operations
US Trade Show Operations
LinkONE directly manages US trade show and exhibition operations for Korean companies and local governments entering the US market. Beyond simple booth participation support, we manage the entire process from planning to on-site operations and post-event performance management.
- •US trade show strategy development and participation structure design
- •Booth planning, installation, and on-site operations management
- •Joint pavilion operations and coordination for participating companies and local governments
- •Buyer engagement, on-site content, and media coordination
- •Post-event lead organization and performance reports
LinkONE approaches trade shows not as one-time events, but as practical steps for validating US market entry.
Operations FAQ
What are AAFES Shop Korea operations?
AAFES Shop Korea is an on-base retail channel that introduces and sells Korean brands in a real US purchase environment. As KOTRA's official operations partner, LinkONE manages store operations, merchandising, promotions, and sales execution.
How does Shop Korea help validate Korean brands in the US?
K-Beauty, K-Food, and lifestyle products are exposed to real shoppers so brands can evaluate customer response and sales data. LinkONE uses that feedback to refine distribution, logistics, and marketing strategy.
Are trade shows and CHIMAC-FEST part of market entry strategy?
Yes. LinkONE treats US trade shows, joint pavilions, field events, and CHIMAC-FEST as practical steps for buyer discovery, content creation, and market-response validation.
What is Costco Roadshow operations support?
A Costco Roadshow is an in-warehouse promotion where a product is given concentrated display and sales space for a set period. LinkONE supports the local operation of roadshows running simultaneously across multiple US Costco warehouses, covering per-warehouse inventory and progress checks, communication with Costco store managers, and on-site issue response.
Does LinkONE run pop-up stores in the US?
Yes. LinkONE operates US pop-up stores directly on behalf of Korean brands and retailers. At the Lotte Homeshopping 'Eeseol' pop-up store in Los Angeles, which ran from July to August 2026, we handled event preparation, on-site operations and sales, product and inventory management, participating brand support, and consumer experience programs.